The Premier League (PL) team, Newcastle United have announced a multi-year partnership with the German sports apparel entity, adidas. Following this agreement, the renowned three stripes...
The Serie A team, Inter Milan, also known as FC Internazionale Milano, have inked a partnership extension with an Italian food company based in Campobasso, La...
The apex council of football in Europe, UEFA has announced a multi-year renewal with the Chinese multinational electronics company, Hisense. The new association also includes the...
The Bundesliga club, FC Bayern Munich have inked a multi-year sponsorship deal with Visit Rwanda. A new five-year cooperation has been formed for football development and...
The FIFA Women’s World Cup 2023 garnered a record-breaking cumulative viewership of 93.5 million across the region, beIN Sports revealed. The Qatar-based network provided exclusive real-time...
A very passionate and dependable stakeholder of scrabble in Ghana and Africa, Samuel Mbrayeh Quartey, has described the PANASA President’s Cup as a groundbreaking event as...
The strategic partners to the Nigeria Premier Football League (NPFL), GTI Asset Management & Trust Limited have reached out to the new Minister of Sports Development,...
Ange Postecoglou had the TNT television studio in stitches after he reacted to an over-zealous technician adding a microphone to his shirt. The former Celtic and...
The Ligové Fotbalové Asociace, the Czech league football association, has launched its domestic media rights tender for the next five-year cycle, covering the elite Fortuna Liga...
Chelsea are waiting for the Premier League to approve their £40million-a-year front-of-shirt sponsorship deal with sports data company Infinite Athlete. Infinite Athlete was created just a...