The Football Association of Montenegro (FSCG) has extended its sponsorship agreement with the Trebjesa Brewery, marking 15 years of cooperation between the FSCG and one of...
Canadian province British Columbia has written to FIFA offering to take on more games at the 2026 FIFA World Cup next summer if a number of...
West Ham United have announced a multi-year extension to their 5-year partnership with Jeton, which will see the brand continue as its Official Unified Finance App...
Premier League Brentford have signed challenger bank Cynergy as the club’s official banking partner in a four-year deal starting with the 2025/26 season. The sponsorship covers...
The Argentine Football Association (AFA) has struck a new regional sponsorship deal with LuLu Group, one of the biggest retailers across India and the Middle East,...
The Croatian Football Federation (HNS) has secured broadcasting and marketing rights deals worth €59.2m for the competitions organised by the national association with Hrvatski Telekom and...
Japanese publishing house Kodansha that is behind the manga and anime titles, is collaborating with Concacaf for a first-of-its-kind series featuring manga and anime series Blue...
Some may say that Scottish football is considered a backwater; however, Glasgow Celtic Football Club have always punched with the big boys, and their latest venture...
Just when you think you’ve seen it all along comes Pepsi and Clint419’s revolutionary ‘Wear-A-Ball’ – a piece of kit so perfectly tailored to the grassroots...
AC Milan has signed a new partnership with the Democratic Republic of the Congo (DRC) as part of a broader push to link football with diplomacy,...
