The Metropolitano Stadium, home to Spanish giants and 11-time La Liga Champions, Atletico Madrid has changed its name. For the remainder of this season and until...
All the roads will lead to the National Stadium, Surulere, Lagos, venue of the Zenith Bank sponsored Nigeria Women’s Basketball Premier League final 8, to pick...
Celtic are set for a kit change and supporters are already excited as to what lies ahead. Celtic are rumoured to be the next side promoted...
Manchester City has today announced a new partnership with Spanish based sport venue advertising company, StairMedia. StairMedia is a technology company that provides innovative LED technology systems...
An online streaming service has exclusive rights to the big Champions League match – but it’s easy to watch it for free. Liverpool will be returning...
A record 6,000 runners, local and international from across the African continent and Nigeria have registered for the third Lotus Bank Abeokuta 10km Run slated for...
Fifa has announced Lay’s as an official sponsor of both the 2026 World Cup and 2027 Women’s World Cup. Deal covers brands including Lay’s, Doritos, Cheetos,...
As the crypto market shows signs of life, SportsPro analyses whether it can become a viable sports sponsorship category and what rights holders should have learned...
Spanish soccer’s top-tier LaLiga has unveiled state-run China Media Group (CMG) as its official broadcast partner in the country. Through a deal announced today, CMG returns...
As the app continues to expand its sports coverage, TikTok is set to become an official sponsor of Washington D.C.’s professional sports teams across several leagues,...
