Heineken has agreed a three-year renewal of its global sponsorship deal with the Uefa Champions League, SportBusiness can exclusively reveal. As previously reported, the firm was...
Simon Hooper and Michael Salisbury will not be included in the referee appointments for next weekend’s Premier League games after they failed to award a stoppage-time...
The Ligue 1 team, AS Monaco have announced a sponsorship deal with the sports entertainment platform, 6686 Sport. This new agreement was signed to strengthen the...
The Premier League club, AFC Bournemouth have announced a partnership extension with Uber Eats, an online food delivery platform. Following this development, the brand has become...
The Bundesliga club, FC Bayern Munich have inked a multi-year sponsorship deal with the sports drink brand created by Logan Paul and KSI, PRIME. The 33-time...
The LALIGA club, Atlético de Madrid have inked a multi-year sponsorship agreement with the Saudi Arabia-based startup airline, Riyadh Air. In this deal, the brand has...
Saudi Pro League rights deals with Fox Sports in the US, Canal Plus in France and sub-Saharan Africa, Sport TV in Portugal and a multi-territory agreement...
The abundance of Japanese national team players in the Bundesliga has encouraged Abema, the Japanese streaming platform, to commit to another season of showing Germany’s top...
Liverpool’s Premier League season begins with a trip to Chelsea on Sunday afternoon and predictions are being made Liverpool are not being backed to challenge Arsenal...
The Saudi Pro League (SPL) team, Al-Nassr FC have announced a silver sponsorship agreement with the Saudi National Energy Services Company, TARSHID. Following this new three-year...
