Marketing & Sponsorship
Louis Vuitton, New Official Real Madrid Sponsor
It will kit out the first teams of the men’s and women’s football and basketball squads.
Real Madrid and Louis Vuitton have signed a collaboration agreement, making the French brand an official sponsor of the club. Louis Vuitton will kit out the men’s and women’s football and basketball squads for travel and institutional events.
Louis Vuitton and Real Madrid have joined forces in the pursuit of excellence and the goal of reaching new heights. “We are proud to support a club whose history is marked by countless victories and which continues to inspire generations. Louis Vuitton and Real Madrid share values that have driven them to the top of their respective disciplines, propelled by a relentless pursuit of excellence, a spirit of innovation and self-improvement,” said Pietro Beccari, Louis Vuitton CEO.
Meanwhile, Emilio Butragueño said the following: “At Real Madrid, we regard excellence as the essential way to stay at the top. The same philosophy defines a brand as iconic in the fashion industry as Louis Vuitton. We have both succeeded in transcending time, and not only share the responsibility to build a lasting legacy, but also to inspire the world beyond our respective industries.”
The collection will be worn by the teams and includes tailored garments, shoes, accessories and luggage, all of which are timeless in style and made from materials that offer a balance of comfort, performance and elegance.
Realmadrid.com
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