Scotland Premier Football League will continue to be broadcast on the BBC in Scotland following a multi-year extension to the broadcast agreement between the SPFL and...
The central governing body for world football, FIFA has secured a sponsorship tie with the Chinese manufacturing and distribution company of dairy products and ice cream,...
Many brands are trying to come to the sponsor’s list. FIFA World Cup is one of the most influential international marketing platforms for any brand to...
The international football governing body, FIFA, has partnered with the entertainment content creation platform, TikTok. This new arrangement has been developed for multiple digital activations ahead...
The English Premier League club, Burnley FC, has extended it partnership with one of Asia’s leading betting platforms, BK8. As part of the deal, BK8 will...
The Confederation of African Football (CAF), on Thursday, posted commercial revenues of USD $125.2 million – a 17% year on year increase. The African football governing...
A court has ordered the Spanish Football Federation (RFEF) to pay €12.3m ($13.6m) in compensation to Mediapro for planning to exclude the agency and broadcast production...
FOX Sports Films announces it is partnering with Religion of Sports to co-produce new and original sports documentaries. This collaboration will provide audiences with an insider...
Bundesliga International has agreed a broadcast deal with New World TV to be able to show Bundesliga and Bundesliga 2 in French and selected local languages...
PepsiCo has announced a new multi-year global partnership with EA SPORTS making three of its flagship brands – Pepsi, Gatorade, and Lay’s – proud new partners...
