Though the value of the deal is not yet made public, Sports Marketing International can report that the management of Enyimba International Football Club is relishing the sponsorship partnership signed with Australian crypto firm, STAKE.com.
A few days ago, the Nigerian media was awash with the news that two-time CAF Champions League winners, the People’s Elephant have signed a multi-year deal with an Australian crypto firm. The Nigeria Professional Football League (NPFL) champions are expected to display the company name/logo on game jerseys and other agreed club apparel to promote their business.
Nigeria legend and Enyimba’s new chairman, Nwankwo Kanu said of the partnership “We are thrilled to welcome Stake.com as our new shirt sponsor. This is a historic moment for Enyimba, as we join forces with a global brand that shares our vision and values. We look forward to a fruitful and long-lasting relationship that will benefit both parties and our fans.”
Enyimba now join the likes of England’s Everton FC and New Zealand-born Nigerian-born Mixed Marshall Art (Kickboxer) after Israel Adesanya as the company’s main partner.
Stake announced on its official website that “as we continued our global expansion it was with great pleasure that we announced our first football partnership in Africa, as Stake became the Main Partner of Enyimba FC, the most successful club in Nigerian football history and current champions of the Nigerian Premier League (NPL). The Stake logo will adorn the front of the club’s shirts as they look to add further honours to their glittering history as the Peoples’ Elephant fight for trophies on all fronts.
“With nine NPL titles, two African Champions League crowns and four Nigerian FA Cups, Enyimba are renowned as one of the biggest clubs, not just in Nigeria, but across the whole continent, and align perfectly with our ambitions as we seek to grow our footprint in Africa. Chaired by arguably the greatest Nigerian player of all time, Nwankwo Kanu, we believe we have found the perfect partner to carry these ambitions forward.
“We cannot wait to support Enyimba in their vision to be the most powerful football club in Nigeria and one of the best teams in Africa. We look forward to working with the club to bring fans unmissable content, access to players, merchandise giveaways, first-in-class promotions and a whole lot more. We firmly believe that this season will be another to add to the list of historic years in this magnificent club’s long and storied history.”
Stake.com is an Australian-Curaçaoan online casino. It is operated by Medium Rare NV, a company incorporated in Curaçao where it holds an online casino licence. It is a global company with offices in Serbia, Australia, Cyprus and staff globally.