6 Start-up secrets from Nigeria’s booming gambling industry
The sports betting industry in Nigeria is a viable business whose model needs to be studied in-depth and its strategies...
Long Read: What opportunities does Clubhouse present for fan engagement in sports?
Clubhouse, the audio-only, real-time, invite-only social app that lets users engage in virtual ‘rooms’, has exploded onto the social media...
Sports business as a viable investment opportunity in Nigeria
Sport business enthusiast and journalist, Ademola Kadiri, reminds us all that sport is a multi-billion dollar industry, and it’s only...
Sports betting and Gaming in Nigeria
Sports betting and Gaming in Nigeria Over the years, gaming in Nigeria has become more apparent with new online betting...
How sport organisations are gearing to allow spectators return to sporting events
Speaking on a Voice of Nigeria (VON) radio programme, recently, the Minister of Youth and Sports Development, Mr. Sunday Dare,...
The real power of sponsorships – driving social activism
Having led sponsorships for major B2C and B2B brands in the US, Jared Melzer shares his perspectives around sponsorships and...
Sport Marketing In Nigeria 101
It is important to note that over the years, Nigeria has been guided by well formulated policies for every of...
Potential economic and legal consequences to sport events played without fans
Most international sport events have been cancelled or postponed around the world amid an outbreak of a new type of...
