Qatar Airways Holidays (QRH), the leisure division of Qatar Airways, has achieved significant milestones in increasing package sales to Qatar, positioning it as the top-selling destination.
According to the Qatar Airways Group annual report for the fiscal year 2022/2023, QRH focused on promoting destination Doha and its “Stopover packages,” which garnered attention from international travellers due to their excellent value for money.
“As the airline looks at destination Doha as a key focus area, QRH has made monumental efforts to ramp up package sales to Qatar, making it the top selling destination. QRH’s Stopover packages have captured the attention of international travellers with their excellent value for money proposition.”
Supporting QRH’s efforts, Discover Qatar, a destination management company and a partner of Qatar Tourism, set ambitious targets for the 2023/2024 period, aiming to double the number of travellers participating in its “Stopover program.” This commitment further solidifies Qatar’s position as the preferred choice for visitors seeking a stopover experience.
Notably, more than 20,000 visitors enjoyed the coveted “Best Value Stopover in the World” offer, treating themselves to luxurious 4 or 5-star hotel stays for up to four nights.
QRH played a crucial role during the FIFA World Cup Qatar 2022, generating $57.5m in gross sales through all-inclusive travel packages. The momentum continued with their portfolio of global sporting events, such as the Ultimate Fan Experience packages, which granted customers unique opportunities to meet top club players from Paris Saint-Germain and FC Bayern München.
“As the nation hosted the Middle East’s first-ever FIFA World Cup, a global sporting event that received worldwide acclaim, QRH played a pivotal role in selling and delivering all-inclusive travel packages generating USD $57.5 million in gross sales,” the report explained.
Presently, QRH operates from approximately 50 points of sale across the Middle East, Europe, Asia Pacific, and the Americas. It offers diverse holiday packages, hotels, tours, transfers, sporting event packages, and Doha Stopovers.
Moreover, QRH’s exciting adventure in Qatar showcases thrilling activities, world-class dining, shopping, and traditional hospitality. Its business-to-business (B2B) service in Qatar has shown an upward trend since its launch in 2022.
